You access Propella through a range of products that move you through a journey. This gives you and (others in your business) time to see if you like it, test if it will deliver on its promise and lay the foundations. You are, of course, welcome to dive in wherever you want but to start at the beginning….
START WITH THE BOOK
The Power of Personal
How to Connect, Convince, and Create Exceptional Client Relationships
The book, an Amazon bestseller in marketing, sales and customer service, is a comprehensive introduction to the Propella process, the software and us. It’s insightful, useful and there are no strings attached. We recommend you read the book first to see if we’re the right fit. Bestseller status within ten weeks of launch and 37 five-star reviews indicate it's got something interesting to say!
“This book hits a lot of the right spots for me: how to future proof client relationships, leverage internal talent and ensure that time and money spent on marketing are well spent. It’s thought-provoking and accessible. Reading it has been a good investment of my time.” David Fennell, Chief Executive, Gowling WLG
If you’ve read the book and would like to see how Propella could work for you, here are some options.
THE FULL PERSPECTIVE
The Propella 360 discovery session is a bespoke 60 minute face-to-face session (video or in person) based on any current business challenge you choose to share with us. We work with you to set up your Propella business intelligence software with priority sectors, some organisations and people. By the end of the session we'll give you at least three ideas or insights to accelerate your progress. Three insights for 60 minutes, hence 360. You can keep and use the software for fourteen days.
HOW TO BOOK
You’ll be sent a choice of dates and times, terms and conditions including a two-way confidentiality agreement, payment information and some questions to complete in advance.
Once the date and time is agreed, you’ll receive a Zoom link. You’re welcome to invite colleagues to join the session.
Propella 360 video is a fixed price of £250 ($325, €290) payable in advance.
The in-person Propella 360 is priced individually.
“It opened the right doors for us at just the right time and helped us to become an established City legal brand ahead of schedule.”
Natasha Harrison, managing partner of Boies Schiller Flexner (UK)
NEED A PLAN?
One-day interactive workshop brings to life the Prepare section of The Power of Personal and is for teams looking to unite behind a shared plan. Each Bootcamp is bespoke and covers:
Aims/Objectives with measurements, milestones and personal goals
Converting strengths to messages with proof and benefits
Who is the market?
Stakeholder session using Propella business intelligence software to prioritise groups, organisations and people.
Marketing and personalisation breakout groups
Developing personalisation campaigns for chosen organisations and people.
Commitment to future
All participants share their commitment and contribution for the next 12 months.
By the end of your Bootcamp you’ll have a failsafe plan, buy-in from those involved and your own Propella business intelligence software you can keep for 28 days.
We have shown Bootcamp clients how to identify millions of pounds (dollars or Euros) of future income.
“The Propella methodology works so well with teams – by working through the various steps together, there’s an unseen commitment to helping each other win new clients and deepen existing client relationships. At the start of the day, we had a group of individuals. At the end of the day, we had a team with a common purpose and common language.”
Head of Marketing, Top 50 UK Law firm
Need a speaker?
If you’re looking for a speaker to address your partners conference, fee-earner and marketing team away days, we deliver bespoke presentations based on themes in The Power of Personal. All our presentations are interactive and finish with a Q&A. Delegates can also receive a customised copy of the book.
Please contact firstname.lastname@example.org.
GET PLOTTING AND PLANNING WITH
Propella Business intelligence software is a premium software solution bespoke to each client. The packages are priced individually depending on the number of projects you use (with upgrades easily available). As an indication of what’s included see below.
“I’m all for finding technology that makes life easier and maximises value for the ultimate client. The Power of Personal combined with the Propella software hits that spot. It’s clever and gives firms what they’re looking for in their marketing. The advantage.” Derek Southall, CEO Hyperscale Group Limited
PROPELLA IN PERSON
To show you how to make the most of Propella, we offer additional consultancy and coaching services including;
Expanded Propella 360s
Mini workshops with teams
Reviewing plans and activity
Showing how to maximise P2P/personalisation in existing marketing
Applying the A to Z
Coaching project leaders
Training marketing professionals
Doing it for you!
GOING ALL THE WAY
Exclusive to Gold and Silver software clients is Making the Impersonal, Personal – Guide to Using Propella Across the A to Z Marketing Mix. The guide covers everything from advertising and awards, through events, formal communications, events, internal communications, media relations right through to Xmas cards.
The Propella Accelerator is an advanced team workshop focused on developing individual marketing and communications plans for VIPs and Upgraders including applying some of the A to Z. Accelerator is a bespoke workshop available exclusively to software clients.
To perfect your marketing and communications (and save you the time and hassle of finding the right people) we can introduce experts from our partner network to resolve particular problems.
“In my experience, professionals are prone to confuse activity with results; they spend endless hours on activities which generate little return. Propella puts an end to playing darts in the dark."
Jenny Hardy, Strategic Development Director, Gowling WLG