A Solution to the S in ESG (or no more 'Effing banks ...')
So says the brilliant Melanie Reid (tetraplegic since 2010) in her Times Spinal column expressing the frustration of dealing with banks...
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News, views and thoughts on personalisation
Liz Whitaker
- Mar 18, 2021
- 3 min
Oranges and lemons and and and ... a cross-selling success story.
Successful cross-selling is the holy grail? Yes? Thought so because it's what I'm asked about most. In my search to share best practice...
Liz Whitaker
- Feb 18, 2021
- 2 min
He/Him/She/Her/They/Their ... the message is loud and clear
Gender pronouns. Bit Marmite* (international readers see below). Fact is, they are here to stay. This is not a passing phase. The...
Liz Whitaker
- Feb 8, 2021
- 1 min
Diamonds and a Speed Dating Introduction to the Propella Characters
Smack bang in the middle of the Propella grid is a fun, lovely, unique character set. Basically, the grid helps you find your priority...
Liz Whitaker
- Dec 16, 2020
- 3 min
BrewDog - The Ultimate Eager Beaver!
BrewDog. We like a lot. A serious lot. We like the face and personality fronting up the brand, the innovation, the...
Liz Whitaker
- Dec 10, 2020
- 1 min
Spotting Winners - We have the technology!
Imagine if you had a tool that would spot emerging winners … especially those companies set for rapid post-pandemic growth. At Propella...
Liz Whitaker
- Dec 2, 2020
- 3 min
"Hello I'm Simon ... you're in the Recovery Suite ..."
If you don't like surprises, look away now. On my mission to share the most shining examples of organisations knocking my socks off with...
Liz Whitaker
- Oct 19, 2020
- 1 min
Happy Anniversary!
Anniversaries = Opportunity to show a bit of power of personal to clients* and standout from competitors. And it's easy. On the...
Liz Whitaker
- Sep 22, 2020
- 1 min
Use power of personal to deliver more with less ... (yes, it's true).
The pressure is on for marketeers to deliver more with less. Save yourself the learning curve and sign up to PM Forum's annual...
Liz Whitaker
- Jul 14, 2020
- 1 min
Q - How can I identify future winners and losers? A - Use the Propella Grid Royalty Axis
Lockdown winners and losers. For a summary of corporate successes and failures by sectors, see this excellent Sunday Times Business...
Liz Whitaker
- Jul 14, 2020
- 1 min
Global IP Rights Secured for Propella
Apparently imitation is the sincerest form of flattery. Well at Propella HQ we don't think so! And that's why we've gone to an...
Liz Whitaker
- Jul 14, 2020
- 1 min
Big teams with ambition apply here* ...
Remo. This word will, IMO, join your new normal vocabulary alongside Zoom. Remo is the virtual conference platform I had the pleasure of...
Liz Whitaker
- Jul 14, 2020
- 1 min
Webinar for St James's Place Academy
Young professionals, with their ambition and up-for-it attitude, are such a rewarding audience for me and the Power of Personal. I’ve...
Liz Whitaker
- Jul 14, 2020
- 1 min
Please can we have 50 copies of your book ....?
At Propella HQ we do like it when clients call and say please can we have 50 books for our new joiners/partners/trainees/coaching...
Liz Whitaker
- Jul 14, 2020
- 1 min
How Power of Personal can add to the bottom line - find out how at PM Forum Conference
Adding value to the bottom line is the theme of the 2020 PM Forum Conference on 24 September. We'll be sharing power of personal...
Liz Whitaker
- Jul 14, 2020
- 1 min
The staff loos - more important than ever
Toilets. Who knew? We did because it’s one of the invisible touchpoints employees and potential recruits use to rate an employer brand. I...
Liz Whitaker
- Jul 14, 2020
- 1 min
Brainwriting in Propella Workshops - it works and here's why
Brainstorming v Brainwriting? Brainwriting every time. The consistently brilliant Matthew Syed writes about this in his Sunday Times...
Liz Whitaker
- Jul 14, 2020
- 1 min
Arriving ...
The moment you know that ten years spent on creating/testing and refining a stakeholder management concept (and writing a book on winning...
Liz Whitaker
- Apr 28, 2020
- 1 min
Good Advice!
The most amazing things happen when you lavish the power of personal on the people who really matter to you (our Finding the Diamonds in...
Liz Whitaker
- Mar 30, 2020
- 2 min
Your voice and its power to reassure, persuade, connect, convince … I could go on ...
This week it’s royalty that we’re learning from, none other than the class act that is the Duchess of Cambridge herself. She and Prince...
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